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Contents
Sample Lesson
Radio Programs
Introduction
Spending Time With Sharks
The Humble and the Mighty
Building Unshakeable Confidence
Alzheimer’s Breakthrough and the Truth About Napping
Going Global With LINE
Denmark Delights and A Giant Road Trip
Simple Advice for a Better Life
Cute Robots and Supercomputers
The Gift of a New Puppy
Christmas Caroling
The Lost Joy of Postcards
NEWSworthy Clips
Meet the Teachers
Schedule
Site Map
MARKETING
December 11 , 12
Starbucks’ Genius Brand-Building Strategy
星巴克的天才品牌建構策略
Learn how this once-small coffee shop has stayed relevant
原本這家小小的咖啡廳如何與時俱進
For Further Reading
The Secret to Starbucks’ Brand Success
Brand Development Strategy: 10 Essential Steps for Your Professional Services Firm
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